Leading vendor Kaspersky is digging deep for Black Friday this year, offering a generous 70% off many of its top cybersecurity applications -- including annual Kaspersky Internet Security and Kaspersky Security Cloud subscriptions.

Kaspersky Internet Security offers three layers of defence to guard devices and data, proactively detecting and blocking cyberthreats -- malware like viruses and trojans, as well as spyware, XSS attacks and cryptolockers.

A free 30-day trial of the software is available, then users need only pay £10.49 online to cover one device for a year -- down from £34.99.

Features include award-winning antivirus, anti-hacking, anti-malware targeting keyloggers, adware, spear phishing, rootkits and man-in-the-middle attacks, free VPN covering 300MB of traffic per day, Safe Money to protect online transactions and payments, webcam protection and more.

Online purchases of Kaspersky Security Cloud via the vendor website are also attracting a 70% discount for Black Friday 2021. If you want to cover one device, that's just £14.99 for the first year, instead of the usual £49.99.

It's a gateway to Kaspersky's best apps, features and technologies via a single online account -- such as antivirus, anti-ransomware, privacy tools, exclusive data leak detection and home Wi-Fi monitoring and more for desktops and mobile devices.

Click here for all trials and latest updates of Kaspersky products.

Not just businesses but families too

Comprehensive cybersecurity has become critical for families and home users as well as businesses in today's world. The right digital habits even matter for children, too, notes Kaspersky's Anastasia Starikova.

Starikova says children need to learn how to exist in a world of constant information bombardment -- with cybersecurity one of seven key steps to take.

"When children are immersed in the virtual world, they are susceptible to a host of dangers, both on the web and in the real world," she says.

Online safety involves teaching them not to visit suspicious websites or download untrusted apps, and not to enter personal information or passwords -- and applications like Kaspersky Internet Security will also reduce risk.

Kaspersky research, via SecureList, has revealed multiple new threats in Q3 2021 alone -- including

two new distributed denial of service (DDoS) attack vectors, involving spoofing of IP addresses, the new Mēris botnet and more -- with even knowledgeable security specialists and banks becoming victims.

( Image copyright © life-of-pix-364018 via Pixabay 2021 )